Easy things to overlook when organizing an event

Organising an event is an exciting and responsible matter. If you are the chosen person for your company, community or school to organise the next event they are going to held, there are certain things you should consider before you plan anything. Here are the few basic things you should take care of when planning an event.


This might just be the most boring paragraph you have ever read, but the reality is that if you are going to be responsible for having a lot of people brought together in one place, the you probably need to consider taking out a policy to mitigate your risk in eth event of a disaster. Knowing where to start might be tricky, but the internet is usually a good place. A Google search for something like ‘public liability insurance quote online’ is probably the way to go. Such a policy is unlikely to cost you a fortune, but it could save you significantly in the event that things go awry. Facing up to a class action is not the post event clean-up you want to be facing.


Be smart. It might seem like an obvious thing to say, but an outdoor event in the middle of rainy season is a big risk. Or a huge stage and rig in a windy place could also end up backfiring. In planning an event of sizeable proportions, you can project manage most things. Almost everything is in your control. But the weather is completely out of your sphere of influence. So, don’t put yourself in a position where months of planning and hard-work are undone by an act of God. Quite simply it isn’t worth the risk.


This is an absolute must as many people have learned to their cost. And it is not just about having enough burly men at the door to control the flow of people into and out of the venue, it is also about making sure that they are trained and equipped to properly handle any situation that may arise. If you are going to have VIPs at the function, they need to know how to protect them. In the event of injury can they perform first aid. And are they just big units or do they know how to handle themselves in a fight? If your bouncers are there for the taking, then you are going to be in big trouble as the evening wears on. Drunk people like a challenge and if they sense a chance to get one over on your security detail it could very quickly deteriorate into a free for all.

Public Relations

It can be very easy to get caught up in your own hype and to end up believing that the event is much bigger than it really is. That is not to say that it doesn’t have the potential to be huge, but guard against believing that everybody knows about it, just because you do. A good public relations outfit who can handle the promotion and the social media elements of your event is the way to go. Public relations experts will have good media contacts, they will get you onto radio and they will be able to advise on media and social media strategies. If you are positioning yourself as a cool and happening type of event you need to be able to get coverage in the right places and and consider the necessary legal requirements during the event do not forget to consider the necessary legal requirements during the event.

About the author

Oliver Revilo